Clean Energy · Weight Management · Daily Performance
Perform at your
peak. Every day.
Miru is a premium matcha brand built for clean energy, weight management, and daily performance. First-harvest ceremonial leaves. Maximum L-theanine and EGCG. Zero fillers. The science-backed alternative to coffee — and everything that comes with it.
The Collection
Built for your
best performance.
Each blend is formulated around a specific performance window — morning activation, sustained focus, or evening recovery.
Umami · Vegetal · Pure
The Still
Peak performance matcha
Pure ceremonial matcha from Uji, Kyoto. Maximum L-theanine. Zero additives. Your sharpest self — every morning.
Creamy · Grassy · Smooth
Morning Fog
Clean energy latte blend
Ceremonial matcha with oat milk powder and coconut sugar. Smooth, sustained energy — no spike, no crash, no compromise.
Toasty · Nutty · Grounding
Ember Hour
Evening recovery blend
Charcoal-roasted hojicha with coconut milk powder. Low caffeine, high antioxidants. Wind down without switching off.
All Blends · Gift Ready
The Performance Set
Full-day stack. Gift ready.
All three Miru blends. Morning energy, afternoon focus, evening recovery — the complete daily performance stack.
Bundle & Save
Mix any 2+ tins and save 10% automatically.
Build your complete daily performance stack — morning, afternoon, and evening.
The Science
Why matcha
outperforms coffee.
Miru is built around three clinically studied compounds found in high-concentration ceremonial matcha. Here is what the research shows.
L-Theanine
44mg
per 2g serving of ceremonial matcha
Calm, Sustained Focus
L-theanine is an amino acid found almost exclusively in tea. It crosses the blood-brain barrier and promotes alpha-wave activity — the same brain state associated with relaxed alertness. Paired with caffeine, it eliminates the cortisol spike and jitter of coffee while extending the focus window to 4–6 hours.
EGCG
137×
more EGCG than brewed green tea
Metabolism & Fat Oxidation
Epigallocatechin gallate (EGCG) is matcha's primary catechin and one of the most studied polyphenols in nutrition science. Multiple randomised controlled trials have shown EGCG to increase fat oxidation during exercise by up to 17% and support resting metabolic rate — making it a meaningful tool for body composition.
Chlorophyll
3×
more chlorophyll than standard green tea
Detox & Cellular Health
Shade-growing for four weeks forces the tea plant to produce extraordinary levels of chlorophyll. Beyond its vivid green colour, chlorophyll supports the body's natural detoxification pathways, acts as a potent antioxidant, and has been associated with improved gut health and reduced inflammation markers.
Miru vs. Coffee — At a Glance
Based on published clinical research. Individual results may vary.
Our Philosophy
Performance is
the practice.
Miru means "to see" in Japanese. We built this brand for people who are serious about how they feel — not just in the morning, but across the full arc of the day. Clean energy without the cortisol spike. A sharper metabolism without stimulants. Sustained focus without the crash. That is the Miru standard.
We source exclusively from small family farms in Uji, Kyoto — shade-grown for four weeks before the first harvest to push L-theanine and EGCG concentrations to their natural peak. Every compound that matters is preserved through low-temperature stone-milling. Nothing is added. Nothing is diluted.
137×
More EGCG than brewed green tea
3
Performance Blends
0
Artificial Additives
12k+
Daily Performers
Clean Energy
L-theanine + caffeine produces calm, sustained alertness — no cortisol spike, no crash, no jitter.
Fat Oxidation
EGCG catechins have been clinically shown to support metabolic rate and fat oxidation during activity.
Peak Bioavailability
Low-temperature stone-milling preserves every bioactive compound — L-theanine, EGCG, chlorophyll intact.
Zero Compromise
No artificial additives, no fillers, no proprietary blends. What you see on the label is all that's in the tin.
Daily Performance Stack
Three blends.
One full day.
AM
Morning Activation
Start with The Still or Morning Fog. L-theanine and EGCG activate clean energy and fat oxidation within 30 minutes — no cortisol spike, no crash.
PM
Sustained Focus
The L-theanine window lasts 4–6 hours. No second cup needed. No mid-afternoon energy cliff. Just consistent, clear-headed output.
EVE
Evening Recovery
Switch to Ember Hour. Low caffeine, high antioxidants. Supports cortisol reduction and overnight recovery — so tomorrow's performance starts tonight.
30-Day Results
What changes in
30 days.
Real customers. Real results. Miru replaces the morning coffee ritual — and the energy, weight, and focus outcomes speak for themselves.
James K.
Software Engineer · Seattle, WA
4hr
avg. deep work block
BEFORE
2 espresso shots every morning
Mid-afternoon energy crash at 2pm
Anxious, scattered focus by 11am
Poor sleep from late caffeine
AFTER
1 tin of The Still per month
Consistent energy through 5pm
Deep work blocks of 3–4 hours
Asleep by 10:30pm, no issue
USING: The Still — Daily
“I didn’t expect the focus difference to be this dramatic. Week 2 I stopped reaching for the afternoon espresso entirely.”
Sofia R.
Personal Trainer · Miami, FL
-8 lbs
in 30 days (combined with training)
BEFORE
Pre-workout supplement (artificial)
Jittery energy, heart racing
Plateau in body composition
Afternoon sugar cravings
AFTER
Morning Fog 30min before training
Calm, sustained energy in sessions
Visible body composition shift
Cravings significantly reduced
USING: Morning Fog — Pre-Workout
“My clients ask what I changed. I tell them I switched to Miru. The EGCG is genuinely doing something for my body composition.”
David L.
Startup Founder · Austin, TX
Day 7
when the difference became undeniable
BEFORE
Coffee in the morning, energy drink at 3pm
Cortisol-driven stress all day
Difficulty winding down at night
Brain fog during important meetings
AFTER
The Still (AM), Ember Hour (PM)
Calm clarity through high-stakes calls
Asleep within 20min of lying down
Sharpest thinking in years
USING: Performance Set — Full Stack
“I run a 40-person company. I need to be sharp all day and actually recover at night. Miru is the only thing that’s delivered both.”
Not sure which blend is right for you?
Find Your Blend — 2 min quizWhat People Say
Real results. Real people.
"I replaced coffee entirely six weeks ago. The Still gives me sharper focus in the morning with none of the anxiety I used to get. My workouts are better too — I genuinely think the EGCG is doing something."
Aiko T.
Founder & CEO · San Francisco, CA
"I've been recommending Miru to my clients for pre-workout clean energy. The Still before training, Morning Fog on rest days. No crash, no jitter — just clean output. The performance set is the move."
Marcus L.
Strength Coach · New York, NY
"I was skeptical about the weight management claims but I've lost 6lbs in two months just by swapping my afternoon latte for Morning Fog. Less sugar, more focus, and I actually feel full longer. Subscribed immediately."
Priya M.
Product Designer · Austin, TX
Start Performing Better
15% off your
first order.
Join the Miru community for 15% off your first order, early access to new performance blends, and science-backed guidance on clean energy and daily performance.